Services


Smart growth for non-tech founders—powered by strategic websites, AI, and paid media.

1) AI Content Strategy

  • Positioning, messaging, and topic map
  • Content calendar and distribution plan
  • “What to publish” playbook
    Deliverable: 2–4 week plan you can execute immediately.

2) Content Production & Repurposing

  • Long-form → short-form (blog → email → video social)
  • On-brand drafts using AI + human editing
  • Lightweight SEO (titles, intros, internal links, descriptions)
    Deliverable: Ready-to-publish copy or can be scheduled in your social (add-on).

3) Workflow Automations

  • Lead intake, approvals, and publishing pipelines
  • Simple automations (Docs/Sheets → CMS → social)
  • Notifications and light QA steps
    Deliverable: A small set of automations that save hours weekly.

4) Analytics & Iteration

  • What’s working, what to scale or stop
  • Topic and channel ROI checks
  • Monthly improvement checklist
    Deliverable: Insights + actions to refine your digital strategy.

5) Google Ads Management

  • Keyword research & campaign setup
  • Ad copywriting designed for high Quality Scores
  • Conversion tracking and optimisation
    Deliverable: A managed campaign that drives leads and sales without wasted spend.

6) Website & E-commerce Development

  • High-converting business websites (WordPress)
  • E-commerce stores built on Shopify with secure checkout & product setup
  • Integrations with CRM, booking, or payment systems
    Deliverable: A website or store built to convert visitors into paying customers.

💼 Professional Rates

I work on a retainer basis only (minimum 3 months) — no one-off projects. Why? Because real results take consistency, not quick fixes.

Think of it less like hiring a “freelancer” for a task, and more like having your own independent digital consultant who’s committed to solving your business problems.

👩‍💻 I’m an independent contractor with a fully-equipped home office registered in Australia.

Available for remote work or contract engagements worldwide.

Email me—I’d be happy to share my portfolio and case studies with you.


Let’s Get This Straight.

I value my time so much that I can happily go months without speaking to another human being; my cats and I have a perfectly functional board meeting system.

If you value your time too (and don’t fall into the “let’s-pick-her-brain-for-free” category), then you’re welcome to book a strategy call. It’s $147/hour — one focused hour where you can ask me anything about your business strategy, paid ads marketing, or digital chaos.

I believe there’s a special VIP lounge in hell reserved for tyre-kickers and time-wasters. If you suspect you might belong there… maybe don’t click the button below.

For everyone else — the smart, decisive, action-taking kind —